Marketing 4 min read

6 Keyword Research Tools to Help You Strike Gold

Take your keyword optimization processes to the next level with these 6 keyword research tools that will help you strike proverbial internet gold.

Tashatuvango | Shutterstock.com

Tashatuvango | Shutterstock.com

Keyword optimization allows you to rank higher in Google search results. This article will help you better understand how to do just that.

Gone are the days when you could just throw a bunch of keywords into an article and it would rank on the first page of Google search results.

We’re not saying that using keywords isn’t important anymore–they are still an important factor in Google SERP ranking. Thanks to AI, Google’s search engine is much better at determining what content is most relevant to which search terms. It does this by considering more than 200 factors, only a few of which have to do with keywords.

You can learn more about that here.

For now, understanding how to best optimize your content for relevant keywords will increase the chances of ranking in search engine results. Doing this well will increase your visibility and ultimately help drive more traffic to your content.

In the end, ranking for keywords isn’t an easy task. Some keywords can be very difficult to rank for, and in general, you want to target keywords with a high search volume and low ranking difficulty.

So, do you want to rank well in Google search?

Well, then we’ve put together 6 tools that can you help do just that.

Here are 6 Keyword Research Tools to Help You Identify Ranking Opportunities:

1. SEMrush

SEMrush is a very comprehensive keyword research tool. This tool allows you to research short and long tail keywords for both organic and paid search terms on Google and Bing in over 134 countries.

SEMrush

In addition to being able to see the keywords you can rank for, SEMrush also allows you to see what keywords your competitors are ranking for with their domain analytics tool. This is very useful for competitor analysis.

With this tool, you can see, for each of your competitors, what keywords they are ranking for both organic and paid as well as traffic volume of these search terms and even the CPC Adwords price of these keywords.

Semrush

2. Google Keyword Planner

Google keyword planner is one of the most popular free keyword research tools out there.

Part of Google Adwords, Google keyword planner is very useful in finding related search terms, average monthly volume, suggested bid, and ranking difficulty of any keyword.

It is very easy to use. Simply plug in the specific keywords you want to check and view the results.

Google Keyword Planner | Google Adwords
6 Keyword Research Tools to Help You Strike GoldClick To Tweet

3. KWFinder

KWFinder is a short and long tail keyword research tool that shows you search volume, trend, CPC, and ranking difficulty. There’s an option to search worldwide or limit your research to only a specific country, state or even city.

KWFinder

Additionally, KWFinder shows you all domains targeting the particular keyword phrase, their rank, page authority, number of backlinks, number of Facebook shares and estimated visits.

4. Keyword Tool

Keyword tool is a freemium tool that uses Google autocomplete to pull a list of long tail keyword suggestions. Keyword Tool is not limited to only Google. You can also use this tool to find long tail keyword suggestions for Youtube, Bing, Amazon, eBay and the App Store.

The free version of the tool limits suggestions to 750 keywords. The Pro version, however, has no limit and also allows you to see additional data such as search volume, CPC, and competition.

An option to export results to CSV is also available to pro users.

Keywordtool.io

5. Moz’s Keyword Explorer

One would expect nothing less from Moz when it comes to SEO.

Moz’s Keyword Explorer offers the standard features of most keyword research tools like search volume, related keywords, and difficulty–but it kicks thing up a notch.

In addition to the standard features, Keyword Explorer also provides you with the organic click-through rate of the keyword, priority score (aggregate of all other metrics) and SERP analysis.

Moz’s Keyword Explorer

6. UberSuggest

UberSuggest provides you with a comprehensive list of suggestions for any keyword you search and further organizes them alphabetically.

UberSuggest is for you if you use Google Keyword Planner a lot in your keyword research. This is because the former will provide you with further keywords that are not available through the latter.

UberSuggest

Which keyword research tools are you presently using? Share them with us in the comments and tell us why you like them.

Found this article interesting?

Let Chris Parbey know how much you appreciate this article by clicking the heart icon and by sharing this article on social media.


Profile Image

Chris Parbey

Comments (5)
Most Recent most recent
You
  1. Malik Gee November 11 at 7:35 am GMT

    All Post information about your blog is
    very unique and good for reader because when i have read your blog looks
    very impressive for me. I want to say thanks to you. Most importantly I
    have bookmark your site for future updates. Top 4 Web Hosting

  2. Profile Image
    Dubai Expo April 06 at 10:42 am GMT

    I am sure that this is going to help a lot of individuals. Keep up the good work. It is highly convincing and I enjoyed going through the entire blog. Cheers! Dubai jobs

  3. Profile Image
    Dubai Expo April 17 at 7:57 am GMT

    Great work done by you. bus timing dubai

  4. Profile Image
    sports bazzar April 22 at 9:46 am GMT

    Nicely crafted. There is so much to learn from this piece. You are a great help and I would surely try to follow all the learning. ss ton reserve edition

  5. Profile Image
    dubaiexpo 2020 May 09 at 9:23 am GMT

    I can only imagine how much research has gone into this. I like your writing skills as it makes one feel included in the journey. Thank you for the valuable notes. Places To Visit In Dubai At Night

share Scroll to top

Link Copied Successfully

Sign in

Sign in to access your personalized homepage, follow authors and topics you love, and clap for stories that matter to you.

Sign in with Google Sign in with Facebook

By using our site you agree to our privacy policy.