Marketing 3 min read

Movers and Shakers: The 5 Highest-Earning Social Media Influencers

From brands to actors and athletes, social media influencers come in many shapes and sizes. Here are the 5 social media influencers that earn the most from their celebrity.

Jstone | Shutterstock.com

Jstone | Shutterstock.com

Know who the highest-earning social media influencers are with our top 5 list.

Social media is where people connect online. It’s where they can create and share posts and participate in networking. Examples of social media platforms are Instagram, Twitter, Facebook, YouTube and so on.

These platforms are not just used to share photos, videos and communicate with friends and families. No, these channels are also used by influencers, celebrities, and brands to make some money and promote their products.

Here we take a look at the top five highest-earning social media influencers.

1. Selena Gomez

With over 132 million followers on Instagram, Selena Gomez tops the list of being the highest-earning social media influencer. According to the Hopper HQ, an Instagram information and data site, Gomez makes approximately $550,000 for every sponsored post. She is also the most followed individual and highest paid celebrity on Instagram.

Being an actress and a musician, she holds the honor of the most-liked post on Instagram and is among the celebrities who partner with top brands such as Adidas.

2. Kim Kardashian

Coming in second as the top highest-earning social media influencer is Kim Kardashian West. Beginning her career on reality TV, she is among the most influential celebrity on social media. She’s among Time’s list of influential people in 2015.

Now at 106 million followers on Instagram, she earns around $500,000 per post. The mother of three endorses products ranging from weight-loss to waist trainers. She also promotes her range of “kimojis” and LuMee phone case of which she has equity. Most of these brands that she endorses sell out immediately.

3. Cristiano Ronaldo

Holding the third position for the highest-earning social media influencers is Cristiano Ronaldo. The professional footballer is a member of the Portugal national team and the Spanish club Real Madrid. Considered as one of the best players worldwide, he is among the highest earning-sports stars according to Forbes.

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The social media influencer now has a stunning 119 million followers and partners with Nike, Herbalife, Tag Heuer, and Abbott Labs just to name a few while earning as high as $400,000 per post.

4. PewDiePie

Felix Arvid Ulf Kjellberg known as PewDiePie on Youtube is a Swedish social media influencer. He rose to fame for his Let’s Play vlogs and commentaries. From 2013 to January 2018, his Youtube channel is one of the most subscribed channels with over 60 million subscribers called the Bro Army.

According to Forbes, he held the title of being the highest-earning Youtuber with more than $15 million annual income in 2016. This 2017, it dropped to $12 million due to some controversies on his videos.  Nevertheless, he has the most viewed channel which has received more than 16 billion views as of November 2017.

5. Nike

Nike, as a brand, has a strong social media presence. The brand uses their account to sell more, reach more audience and enhance their label.

https://www.instagram.com/p/Bess1I7A6y7/

After National Geographic, Nike is one of the most followed brands on Instagram with over 75.7 million followers.

Over the years, Nike uses high-quality photos and videos to endorse their brand and products.

There you have it. The top 5 highest-earning social media influencers today. Which ones do you subscribe to?

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Comments (2)
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  1. Richy N. February 04 at 2:08 pm GMT

    Sure it’s great if *you* are a wealthy influencer, but what about the rest of us? I’ve become very impatient with this kind of stuff, so i’m stoked to find an app that wants to solve it. I’m skeptical, but really want it to work. if you do too, please register with my link and we can test and nag the developer together. http://select-2fy.launchrock.com/

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    Ayanna Zahara August 01 at 5:46 am GMT

    MDK Japan is Japanese used cars exporter to all over the world.We have Number of thousands Japanese vehicles at aggressive costs

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