Marketing 3 min read

Cryptocurrency and ICO Advertisements are now Banned From Facebook

Chinnapong /

Chinnapong /

Following its major news feed changes, Facebook announced yesterday that it would be banning cryptocurrency and ICO advertisements from the platform.

In a blog published yesterday, Facebook’s Product Management Director, Rob Leathern, announced that the social media giant would now be banning cryptocurrency and ICO advertisementsFacebook has created a new policy that will prohibit explicit ads associated with “misleading and deceptive promotional practices” from appearing anywhere on the site.

“Two of our core advertising principles outline our belief that ads should be safe, and that we build for people first. Misleading or deceptive ads have no place on Facebook,” Leathern wrote.

“We’ve created a new policy that prohibits ads that promote financial products and services that are frequently associated with misleading or deceptive promotional practices, such as binary options, initial coin offerings and cryptocurrency.”

While Facebook and its CEO, Mark Zuckerberg, have openly said that they support emerging technologies, they are apparently aware of many companies taking advantage of digital currency’s popularity.

@facebook will now be banning all kinds of cryptocurrency and ICO advertisements from its feeds.Click To Tweet

Banning Cryptocurrency and ICO Advertisements

With virtual coins and different initial coin offerings gaining solid traction these past months, the number of scammers has also risen. According to Leathern, “there are many companies who are advertising binary options, ICOs and cryptocurrencies that are not currently operating in good faith.”

For instance, some illegitimate companies used ICOs to raise considerable amounts in funding. However, the lack of regulation made it easier for these scams to just disappear, taking with them the money of their so-called investors.

The social media’s new policy means that cryptocurrency and ICO advertisements, even those from legitimate businesses, will no longer appear in users’ news feeds. Any advertiser that will be caught violating Facebook’s new policy will be completely banned from the company’s core app along with Instagram, Audience Network, and other places where Facebook sells its ads.

Ads using phrases such as “New ICO! Buy tokens at a 15% discount NOW!” or “Use your retirement funds to buy Bitcoin!” would not be permitted, Facebook said.

“This policy is intentionally broad while we work to better detect deceptive and misleading advertising practices, and enforcement will begin to ramp up across our platforms including Facebook, Audience Network and Instagram,” Leathern wrote. “We will revisit this policy and how we enforce it as our signals improve.”

The social networking site understands that catching every ad that violates their policy will be no easy feat. So, they are encouraging users to report content that promotes products and services deemed illegal by the Facebook’s Advertising Policies.

For Facebook, this new move is just part of the company’s efforts to improve the integrity and security of their ads, making it harder for “scammers to profit from a presence on Facebook.”

Do you believe that Facebook’s move to ban cryptocurrency and ICO advertisements from its platform would help eliminate scammers?

First AI Web Content Optimization Platform Just for Writers

Found this article interesting?

Let Chelle Fuertes know how much you appreciate this article by clicking the heart icon and by sharing this article on social media.

Profile Image

Chelle Fuertes

Chelle is the Product Management Lead at INK. She's an experienced SEO professional as well as UX researcher and designer. She enjoys traveling and spending time anywhere near the sea with her family and friends.

Comments (6)
Most Recent most recent
  1. Profile Image
    VIVIA ANIIS February 06 at 11:35 pm GMT

    Had a poor experience investing my money; it wasn’t simple for me because I was scammed numerous times. Up until I came across Jeff, a recovery specialist, I had almost totally lost all of my money. He helped me, helped me get my funds refunded, and helped me all around. In just 4 days and with very little work, I was able to reclaim my cash. I’ll give Jeff my utmost respect because he’s sincere and honest on all counts,  and he helped me recover what I lost.
    Use WhatsApp to reach him right away if you need his assistance: +84 94 767 1524; email: jeffsilbert39 gmail com.

  2. Profile Image
    Anabelle Wesley April 24 at 1:09 am GMT

    i was deceived by an online scammer and i lost all my funds but i  was lucky to come across   a recovery expert by the mail   zattrecoverypro1 @ gmail com and i was able to recover all  my lost funds all thanks to him and his team. if you have similar issues you can contact him and thank me later stay blessed

  3. Profile Image
    Mary Jane April 28 at 6:20 pm GMT

    Visit Jeff for help on how to restore form trade lost you can reach his mail via jeffsilbert39 @ gmail com or WhatsApp 84 94 767 1524

  4. Profile Image
    Mary Jane April 29 at 1:35 am GMT

    One has to be careful with the brokers on the internet now. Last year I was scammed in the binary trade option by a broker I met on Instagram. I invested $14000 which I lost, I couldn’t make a withdrawal and I slowly lost access to my trade account for 3 months I was frustrated and depressed. After a few months, I met Jeff Silbert who is A recovery expert that works with Jeff affiliation with the Federal Bureau of Investigation (FBI) and other law firm. he worked me through the process of getting my money back and all the extra bonus which I got during my trading. he can be of help to anyone who has a similar situation. You can contact him via his
    mail: jeffsilbert39 @gmail. Com
    WhatsApp +84 94 767 1524

  5. Profile Image
    Anabelle Wesley May 01 at 8:44 am GMT

    Being a scam victim can depressing, you were given empty promises. They usually stop replying after achieving their aim with hurts even more, i have been there too as i was too ambitious and wanted financial security which made me invest a huge chunk of my life savings. I never thought i would be getting back a dime back and already lost hope until i contacted a team which was just a leap of faith as i wasn’t going to go down without a fight. Core Crypto, a recovery team that helped me get a significant sum of my investment back. Do not brood alone, make a move too, send a mail to their team, zattrecoverypro1 @ gmail com

  6. Profile Image
    Elena Severino May 14 at 10:49 am GMT

    I got myself involve in trading on an unregulated binary option broker company , my total asset was withheld for no reason, I paid several fees for this but still couldn’t get my funds, I had to file a case report to Gavin ray a well known recovery specialist who help in recovering back all scammed crypto from any scam companies provided you have the right information, he was able to restore all my asset .get in touch with Gavin on mail Gavinray78@gmail. com or WhatsApp 1 352 322 2096, he’s highly recommended.

share Scroll to top

Link Copied Successfully

Sign in

Sign in to access your personalized homepage, follow authors and topics you love, and clap for stories that matter to you.

Sign in with Google Sign in with Facebook

By using our site you agree to our privacy policy.